Fast-rising Botswana Start-up, MyFoodness, adopts electric scooters for its deliveries

Situated in Botswana, a country in the southern cardinal of Africa with a population of roughly 1.8 million people, is a fast-rising food delivery startup called MyFoodness.

It is good to identify problems, perhaps praiseworthy to identify loopholes in a company, organization, or country. However, it is fascinating and best to see a risk-bearer who is ready to solve those problems. Boi Kgathi Rasmussen – the founder of MyFoodness, in 2017, observed the loopholes in the delivery industries of Botswana and came up with a concept that allows the Batswana to order for foods, cakes, confectionaries, drugs, groceries, among others on an online platform at a pocket-friendly price.

MyFoodness started in Gaborone – the capital city of Botswana but its growth wave has bellowed on the neighbouring towns. Within three years, it has been able to partner with companies, restaurants, and thousands of individuals. Many thanks to its professional dispatch riders who are so swift in response.

Recently, MyFoodness made a transition from widely used fuel-based scooters to the modern electric scooters. These electric scooters are from the Chinese Company called Yadea. Bravo! However, different individuals have different views on this transition. Some are fully in support of it, while some believe that the transition will not stand the test of time; in other words, it will whisk away like chaffs. Therefore, this thesis will juxtapose the propitiousness and likely setbacks of this transition.

The administrators of MyFoodness claimed that the cost of running an electric scooter, which makes use of lithium batteries, is on a low side compared to the fuel-based scooters. According to an employee who prefers to be anonymous, two 1kWh lithium batteries will be fully charged at the rate of 40 cents as against petrol that costs $1 per litre. However, due to the nascent state of the electric scooters in the region, the maintenance cost might call for concern. If the electric scooters are faulty, it will cost MyFoodness a lot of money to either repair it in Botswana or convey them to China.

In the same vein, electric scooters are highly susceptible to destruction on bad terrains. Although Botswana has gone beyond average in terms of good road structure, it is worth noting that some areas, even in Gaborone, could damage the e-scooters. Moreover, because of the shorter battery life of electric scooters, the lithium battery has to be replaced after every 300 to 1000 charges depending on the manufacturer’s specifications.

To sum up, electric scooters are eco-friendly, an advocate of SDG 13, fun to ride, and reduce operating stress. However, companies should factor the pros and cons of electric scooters before going for them.